Startups Lab is a weekly product launch platform where indie hackers and SaaS founders get discovered, earn real backlinks, and build momentum - without needing a large audience to start.
2,000+
Founders on the platform
300+
Products launched
DR 56
Dofollow backlinks
1,500+
Newsletter subscribers
I'm Hardik Gohil, a full-stack developer and indie hacker. I've been building and launching products on the side for years - and every time I hit submit, I faced the exact same frustration.
I'd spend weeks preparing for a Product Hunt launch, hit submit, get a handful of upvotes, and watch all the traffic disappear within 72 hours. No SEO value. No lasting backlink. Just a spike and then silence.
For founders without an existing large audience, standard launch algorithms simply don't work. You are buried under the noise of venture-backed startups within a day.
So I built Startups Lab - the launch platform I wished existed when I started. Instead of a 24-hour window, products launch every Monday and stay front-and-center for a full week. To help bootstrapped startups build long-term search engine presence, the top 3 upvoted products each week win a free DR 56 dofollow backlink, and our paid plans include a guaranteed backlink.
It is designed for the way indie hackers actually build - scrappy, fast, and focused on finding real customers. I personally read every email, respond to every reply, and ship features weekly based on maker feedback.
From submission to discovery in under 5 minutes.
Paste your URL and our AI autofills your product name, tagline, description, and category in seconds. Add a screenshot, pick your plan, and you're done.
Free plan launches every Monday in the weekly feed. Skip the Queue (9) lets you pick any Monday. Featured (19) and Spotlight (29) go live immediately with a DR 57 dofollow backlink.
2,000+ founders browse and upvote new launches every week. The top 3 most-upvoted products each week win a free DR 57 dofollow backlink and a Product of the Week badge.
Startups Lab is optimized specifically to give early-stage projects high-impact distribution, SEO authority, and founder networking.
Weekly homepage feed visibility - 1 full week, not 24 hours
DR 56 dofollow backlink on all paid plans
Free backlink for the top 3 upvoted products each week
Newsletter mention to 1,500+ founders on paid plans
AI-powered autofill on the submission form - takes 3 minutes
Community comments and upvotes from real founders
More launch tools built for indie hackers and developers.
A daily accountability system for indie hackers who ship. One daily check-in, public shipping streak, and community accountability. Built for founders who build in public.
Generate a beautiful, shareable tech stack card for your project. Show the world what you built with — frameworks, databases, tools — in a single embeddable card.
I personally read and respond to every message. If you have feedback, a feature request, or just want to say hello — reach out. I would love to hear from you.